What is Local Business Structured Data?
Local Business Structured Data is a type of structured data markup that provides search engines with essential information about your business, such as your business name, address, phone number, operating hours, and more. By implementing this data in a specific format (JSON-LD), search engines can better understand your business details, making it more likely for your store to appear in local search results.
How it Presents in Search Results:
When potential customers search for local businesses, search engines may display your store’s essential information directly on the search results page. This visibility enhances your business’s credibility, increases customer trust, and can lead to more foot traffic and online interactions.
This powerful tool allows you to optimize your website for local searches and enhance your online presence in the local business community. To ensure smooth and effective usage of this feature, please follow the guidelines and steps below:
1. Disable Option without Physical Location: If your store does not have a physical location address on Google Maps, we recommend disabling this option. This ensures that the Local Business Structured Data is only applied to stores with real brick-and-mortar locations, maximizing its impact.
2. For Real Brick and Mortar Stores: This feature is designed exclusively for real brick-and-mortar stores. If your business operates from a physical location that customers can visit, the Local Business Structured Data is ideal for showcasing your store’s information in search results.
3. Generating Local Business JSON-LD Script: To get started, fill in all the required fields with accurate and up-to-date information about your local business. Once completed, click on the “Generate Local Business JSON-LD” button. This action will automatically create a JSON-LD script based on the input provided.
4. Saving Your Local Business Data: After generating the JSON-LD script, it is crucial to save your fields to ensure the information is securely stored. Simply click the “Save” button located at the top right end of your browser. Your Local Business Structured Data is now set up and ready to boost your online visibility.
By following these guidelines and utilizing our Local Business Structured Data feature, you can take your local business presence to the next level, reaching more customers and enhancing your online reputation. Enjoy the benefits of increased visibility and a stronger connection with your local audience!