Which image format is better for SEO? JPG or PNG format?
Both JPG and PNG formats are commonly used for images on websites, and neither format has a significant advantage in terms of SEO. However, there are some differences between the two formats that may affect their suitability for certain types of images.
JPG (or JPEG) is a compressed image format that is best suited for photographs and complex images with a lot of color variations. It offers a good balance between image quality and file size, making it a popular choice for opencart e-commerce websites where fast loading times are important.
PNG, on the other hand, is a lossless image format that supports transparency and is best suited for images with sharp lines and text, such as logos or icons. While PNG files tend to be larger than JPG files, they offer better quality and sharper details, making them a good choice for images that need to be displayed at high resolutions.
In general, the choice between JPG and PNG depends on the type of image and the specific needs of your opencart e-commerce website. For product images, JPG is often the preferred format due to its smaller file size and faster loading times, while PNG is better suited for logos, icons, or images that require transparency.